“With all the (social media) platforms that are out there, see which one you enjoy, but also where your audience is.” @socialdiva

“Have fun, do what you love, take breaks, move this needle forward so as not to burn out as an entrepreneur.” @socialdiva

 

Let’s hop on over to Silicon Alley of New York City where social diva, Peg Samuel, hangs out. An adjunct professor at New York University, Peg is a proven leader in online branding and digital strategy and helps give social media makeovers.

In this interview, we’ll be talking about the different social media platforms, marketing and Periscope, a live video streaming app for iOS and Android. We’ll also be digging a little bit into surfing + yoga – how fun is that!?

She was a key part in the 2012 London Olympics social media strategy and is the founder of socialdivamedia.com. Her specialty? Fashion and wellness brands.

 

Peg Samuel

 

On this Coffee Chat:

  • The conversation that helped Peg have deeper purpose in her work
  • How Peg went from social diva to being a professor in NYU
  • How Peg started out at the Weather Channel
  • How Peg got the nickname Social Diva
  • Periscope, a live video streaming app for iOS and Android
  • ADVICE: “With all the (social media) platforms that are out there, see which one you enjoy, but also where your audience is.”
  • Periscope and marketing
  • The power of media and how we can use social media tools to get it out there
  • Using hashtags – do they help your business?
  • Social media scheduling and pre-writing content

 

Links:

 

A lot of gold nuggets in this interview! Share with us your biggest takeaway below.

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