“The most important thing that I learned is that luck plays a huge factor in everything.” @rogerwu99

“Being humble is probably the most important characteristic – whether you’re an employee, whether you’re an entrepreneur, whether you’re a rockstar – whoever you are.” @rogerwu99

 

Let’s meander between New York and California where Roger Wu divides his time. Roger is an entrepreneur and the founder of Cooperatize – an advertising platform that guarantees placements and at the same time will save publishing.

Roger’s special talent? Using story to captivate and make lasting impressions.

You may also recognize Roger as the bodyguard for the Prime Minister of Micronesia in the movie Zoolander.

Roger Wu

On this Coffee Chat:

  • A shoutout to Roger’s father, who was also an entrepreneur
  • Preparation is everything
  • How he ended up in Zoolander
  • Making viral YouTube videos
  • Roger’s vlogging tip: Do something different
  • “Nothing really can truly go viral from one guy sitting in a room, unless he has help doing it.”
  • What form of advertising best suits your product
  • Content marketing
  • When to use storytelling in ads
  • What Roger is learning right now

 Links:

P.S. Are you on the mailing list?

CTA 650

“With all the (social media) platforms that are out there, see which one you enjoy, but also where your audience is.” @socialdiva

“Have fun, do what you love, take breaks, move this needle forward so as not to burn out as an entrepreneur.” @socialdiva

 

Let’s hop on over to Silicon Alley of New York City where social diva, Peg Samuel, hangs out. An adjunct professor at New York University, Peg is a proven leader in online branding and digital strategy and helps give social media makeovers.

In this interview, we’ll be talking about the different social media platforms, marketing and Periscope, a live video streaming app for iOS and Android. We’ll also be digging a little bit into surfing + yoga – how fun is that!?

She was a key part in the 2012 London Olympics social media strategy and is the founder of socialdivamedia.com. Her specialty? Fashion and wellness brands.

 

Peg Samuel

 

On this Coffee Chat:

  • The conversation that helped Peg have deeper purpose in her work
  • How Peg went from social diva to being a professor in NYU
  • How Peg started out at the Weather Channel
  • How Peg got the nickname Social Diva
  • Periscope, a live video streaming app for iOS and Android
  • ADVICE: “With all the (social media) platforms that are out there, see which one you enjoy, but also where your audience is.”
  • Periscope and marketing
  • The power of media and how we can use social media tools to get it out there
  • Using hashtags – do they help your business?
  • Social media scheduling and pre-writing content

 

Links:

 

A lot of gold nuggets in this interview! Share with us your biggest takeaway below.

P.S. Are you on the mailing list?

 

CTA 650

“It’s interesting how negative reinforcement can actually have some very positive end results.” @starrpmc

“You have to love your work. That should matter more than compensation.” @starrpmc

Billy Starr joins us on the show today to talk about how he started the Pan-Mass Challenge (PMC). He is the Pan-Mass Challenge founder and executive director and we’re going to learn all about that and how he got into doing that – it’s really cool.

The Pan-Mass Challenge is a 190-mile bike-a-thon. Today, it has raised a total of – get this – $455 million, for adult and pediatric patient care and cancer research at the Dana-Farber Cancer Institute since 1980, and that is a little bit before I was born, so that’s awesome. In 2015, they aim to raise another $45 million.

We’ll also be diving into PMC’s role in cancer research. Billy is actually the first guest of the show who’s using an endurance sport to raise money for cancer.

The PMC will be on August 1st and 2nd, 2015. You can catch the live televised opening ceremonies on WBZTV.

Billy Starr

On this Coffee Chat:

  • Billy’s personal story on how he started PMC
  • How athletes can contribute to a higher purpose
  • How PMC grew organically through word-of-mouth and unapologetic fundraising
  • PMC as a 501(c)(3) non-profit organization that’s 100% committed to the Dana-Farber Cancer Institute
  • PMC’s role in keeping Dana-Farber the leading institute for cancer research
  • PMC’s fundraising strategies
  • The importance of volunteers
  • Virtual cyclists
  • How they keep it relevant at PMC
  • ADVICE for fundraisers: recognize the highs and lows and get your community to work with you.

 

Links:

P.S. Are you on the mailing list?

 

CTA 650

 “It wasn’t necessarily about the money I made or the money I didn’t make; it was about what I learned from the experience.” @chrisspurvey

“If you bring value to people, then you can be really successful in selling.” @chrisspurvey

“Sales is not something to be feared. It’s bringing value to your consumers, bringing value to customers.” @chrisspurvey

Today we’re going to hop over to the easternmost part of North America where Chris Spurvey spends most of his time, and we’re going to talk about sales.

We’ll be diving into Chris’ story on how he got started, his journey with sales and tips on how today’s entrepreneurs should sell.

A Newfoundland native, Chris has had a long career in the world of sales. As a vice president in a highly profitable business, Chris knows how to make a sale and has learned the key tactics to help convert a fan of your work into a happy customer.

You can get early access to his upcoming book by visiting www.chrisspurvey.com/thetravelingcup

 

Chris Spurvey

On this Coffee Chat:

  • How Chris went from marketing to sales – going back to his entrepreneurial roots
  • The struggle with society’s preconceived notion of sales.
  • Sales = serving and delivering value
  • What led Chris down this road with sales
  • How Chris started out in a network marketing company
  • The experience of having your first sale
  • How Chris maintains his focus – having a vision and staying true to that vision?
  • Chris’ new podcast, It’s Time To Sell
  • How resetting your life can get rid of many limiting beliefs
  • Chris’ advice for those who want to be a full-time entrepreneur
  • ADVICE: What’s your story? Be authentic and put it out there
  • What is “success”?
  • What people are doing wrong in sales
  • How do you move towards a close?
  • The best sales people are actually more introverted, or ambiverts
  • Chris’ advice for sales people
  • Being confident in the value you provide
  • How to determine product pricing
  • Chris’ advice for millennials – don’t wait until things are perfect

Links:

(Psst: Email me a screenshot of you leaving an iTunes review of the podcast and I’ll send you a copy of Michael’s book. Ends June 1st)

P.S. Are you on the mailing list?

CTA 650