“You have to run your job as a business. Your career really is your business. That’s why you have so much branding today.”
Zorka Kovacevich joins us on the coffee chat today to share her story of flying high like Icarus and finding purpose. Zorka currently lives in NYC and is an event organizer and marketer who specializes in event-based, inbound, and Meet Up strategies
I found Zorka on a winter’s snowy day in a high-rise office space in central Manhattan in NYC. The weather howled outside as Zorka and I met comfortably over video Skype.
I first heard of Zorka when a group of my friends in NYC had convinced me to take the train into the city to attend a Linchpin event based on Seth Godin’s new book launch. A family emergency had kept me home that night and so the next day I heard from my friends what a great event I (unfortunately) missed.
And for those who have read Linchpin…you know what I’m talking about! It’s one of the main books that started a new purpose in my life.
On this coffee chat:
- Tips for creating Meet Ups that inspire and grow a community
- The pros and cons of Meet Ups
- How Zorka juggles nearly 50 Meet Up groups
- Making money from Meet Ups
- The stress of just one purpose when the heart pulls in so many directions
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